We all want the storefront right on the busiest road and with the best foot traffic, but that can’t always be the case. This is why directional signs were created, make a straightforward and easy sign to help control traffic in your parking lot and point customers in the right direction.
Directionals help potential customers, especially ones who are unfamiliar with the environment find their way to your business. These signs display valuable information that strategically guides customers to the right direction. If you are located in a complex parking lot or are in a complex structure, directionals improve safety and lead customer into your store.
A useful directional sign should be consistent in style, font, height, and material. You don’t want customers to have to think; they just need to read and follow. Showing only what is necessary with no excess info and make sure it is easily read from a distance. You need directionals to be straightforward so people can follow multiple signs and get to their wanted location
Directional signs are a key when planning your facilities and when you are setting up an event. You want not the only customer, but foot traffic to know their way and be able to discover your business or event easily. These signs can be the first impression of your brand and should make your business visible to the masses and most importantly potential customers
Persona’s custom directional signs will streamline your traffic flow. All of our directional signage is customized to your specs to create the appearance that best meets your expectations. Our graphic designers will work with you to achieve and create just the look you are imagining. Our project managers will help you through the signage process with ease – no headaches, no fuss. Contact Us Here!